Friday, September 24, 2010

Audience Demand for Radio

I believe that the most influential force in shaping the booming of the radio in the 1920's was a mix of technological advancements and the overall demand of radio from the audience. These factors allowed radio to become an intricate part of America. For a while, nobody really knew the great things radio could do for a country. 

People began demanding radio because it was such an advancement in terms of technology. They had never had something like this. They got all the latest news, stories, etc. Entertainment was a big part of radio as music became an outlet for emotion and feeling. People began living their lives around the radio and so happens the radio industry. All of this would not have been possible without the technology it encompassed. Because people developed ways to communicate through wires is the biggest reason why the radio industry grew to huge levels.

Because a large part of America was listening to the radio, advertisers saw this as a perfect opportunity to get across to consumers. Thus, the radio evolution began when money got involved. Broadcast networking gave the people a chance to listen to what they wanted to while receiving ads for the latest products in between the news and their favorite programs. The radio revolution began with technological advancements and an overall demand from the audience.





Pic from:http://static.howstuffworks.com/gif/radio-show-1.jpg

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